Tuesday, June 14th

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8:00 am

8:00 am - 9:00 am EST (60mins)

Check-In & Coffee

Punch Line - Punch Line Stage

Grab your Collaborative badge at check-in and reunite with your colleagues over a cup of coffee.

9:00 am

9:00 am - 9:45 am EST (45mins)

Welcome to Collaborative: Classy Customer Commitment & Vision

Chris Himes, Eric Pannese, Shantanu Bose

Punch Line - Punch Line Stage

We kickoff Classy’s first-ever, in-person User Conference by hearing from Classy CEO, Chris Himes, and other key Classy executives.

We’ll talk about our commitment to customer success, the social sector trends that will drive real change in fundraising, and Classy’s future vision on how technology will help you continue to unlock the generosity of your supporters.

Chris Himes



Eric Pannese

Senior Vice President, Product Management & Product Design


Shantanu Bose

SVP, Engineering


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9:50 am

9:50 am - 10:20 am EST (30mins)

How Modal Checkout Drives Donation Conversion

Chris Silver

Punch Line - Punch Line Stage

Say bye to abandoned carts. Learn how modal checkout forms can help your organization remove friction in the donation process and make giving easier for your supporters.

Our Vice President of Product Marketing, Chris Silver, will share more about how Classy developed this new checkout experience and share early results and feedback from organizations who have already implemented the product.

Chris Silver

Vice President, Product Marketing


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10:30 am

10:30 am - 11:05 am EST (35mins)

Diversifying Payment Options: What You Need to Know

Christa Blumenthal, Kellen Hawley

Punch Line - Punch Line Stage

We’ve all heard that offering more ways for your donors to give can help your nonprofit raise more, but how much more? And how do these new layers affect my back end reporting and data management?

Our Classy product team will share how organizations using Classy Pay raised 1.5x more in 2021 and why payments really do matter to drive more funding for the causes you care so deeply about. We’ll also dive into how payments are reconciled through Classy Manager in one easy place. Plus, learn about Classy’s new integrated payments launch – cryptocurrency!

Christa Blumenthal

Enterprise Solutions Engineer


Kellen Hawley

Product Manager


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11:10 am

11:10 am - 11:55 am EST (45mins)

Best in Classy: Learn How Classy Customers are Using the Platform to Exceed Fundraising Goals

Soraya Alexander, Isabelle Smith, Dan Hazony, Venu Thirumala

Punch Line - Punch Line Stage

Want to make sure you’re getting the most out of your Classy investment? Unlock hidden secrets and learn how other customers are using the platform? This panel is for you.

Hear from three Classy customers on how they use Classy, unique campaigns they’ve launched, and how they’ve exceeded their fundraising goals thanks to the technology.

Soraya Alexander

Chief Operating Officer


Isabelle Smith

Chief Information Officer

All Hands and Hearts

Dan Hazony

Chief Information Officer


Venu Thirumala

Development Officer


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12:00 pm

12:00 pm - 1:00 pm EST (60mins)


Punch Line - Punch Line Stage

1:00 pm

1:00 pm - 2:30 pm EST (90mins)

Classy Coaches’ Workshop: Eliminate Friction by Optimizing Your Campaign Experience

Audrey Phillips, Scarlett Smith, Haeyoung Lee, Emily Herrin, Trevor Cornejo

Punch Line - Punch Line Stage

When supporters click that donate button on your website, there should be nothing that stops them from completing a donation. And yet, because of distractions or a clunky checkout experience, donors still abandon their carts.

This hands-on workshop will focus on all the features within Classy that create a seamless donation experience, including a top feature request: letting donors checkout on your actual website! Bring your laptops with you for this workshop — we’ll walk through each feature, including a section on adding custom code to provide a modal checkout.

Audrey Phillips

Manager, Classy Coaching


Scarlett Smith

Senior Customer Success Manager


Haeyoung Lee

Sr. Customer Enablement Manager


Emily Herrin

Classy Coach


Trevor Cornejo

Sr. Customer Success Manager


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2:30 pm

2:30 pm - 3:00 pm EST (30mins)

Closing Session

Anna Rathmann

Punch Line - Punch Line Stage