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Location
Track
Type
8:00 am
8:00 am - 9:00 am EST (60mins)
Check-In & Coffee
Grab your Collaborative badge at check-in and reunite with your colleagues over a cup of coffee.
9:00 am
9:00 am - 9:45 am EST (45mins)
Welcome to Collaborative: Classy Customer Commitment & Vision
Chris Himes, Eric Pannese, Shantanu Bose
We kickoff Classy’s first-ever, in-person User Conference by hearing from Classy CEO, Chris Himes, and other key Classy executives.
We’ll talk about our commitment to customer success, the social sector trends that will drive real change in fundraising, and Classy’s future vision on how technology will help you continue to unlock the generosity of your supporters.

Chris Himes
CEO
Classy

Eric Pannese
Senior Vice President, Product Management & Product Design
Classy

Shantanu Bose
SVP, Engineering
Classy
9:50 am
9:50 am - 10:20 am EST (30mins)
How Modal Checkout Drives Donation Conversion
Chris Silver
Say bye to abandoned carts. Learn how modal checkout forms can help your organization remove friction in the donation process and make giving easier for your supporters.
Our Vice President of Product Marketing, Chris Silver, will share more about how Classy developed this new checkout experience and share early results and feedback from organizations who have already implemented the product.

Chris Silver
Vice President, Product Marketing
Classy
10:30 am
10:30 am - 11:05 am EST (35mins)
Diversifying Payment Options: What You Need to Know
Christa Blumenthal, Kellen Hawley
We’ve all heard that offering more ways for your donors to give can help your nonprofit raise more, but how much more? And how do these new layers affect my back end reporting and data management?
Our Classy product team will share how organizations using Classy Pay raised 1.5x more in 2021 and why payments really do matter to drive more funding for the causes you care so deeply about. We’ll also dive into how payments are reconciled through Classy Manager in one easy place. Plus, learn about Classy’s new integrated payments launch – cryptocurrency!

Christa Blumenthal
Enterprise Solutions Engineer
Classy

Kellen Hawley
Product Manager
Classy
11:10 am
11:10 am - 11:55 am EST (45mins)
Best in Classy: Learn How Classy Customers are Using the Platform to Exceed Fundraising Goals
Soraya Alexander, Isabelle Smith, Dan Hazony, Venu Thirumala
Want to make sure you’re getting the most out of your Classy investment? Unlock hidden secrets and learn how other customers are using the platform? This panel is for you.
Hear from three Classy customers on how they use Classy, unique campaigns they’ve launched, and how they’ve exceeded their fundraising goals thanks to the technology.

Soraya Alexander
Chief Operating Officer
Classy

Isabelle Smith
Chief Information Officer
All Hands and Hearts

Dan Hazony
Chief Information Officer
Aish

Venu Thirumala
Development Officer
UNRWA USA
12:00 pm
12:00 pm - 1:00 pm EST (60mins)
Lunch
1:00 pm
1:00 pm - 2:30 pm EST (90mins)
Classy Coaches’ Workshop: Eliminate Friction by Optimizing Your Campaign Experience
Audrey Phillips, Scarlett Smith, Haeyoung Lee, Emily Herrin, Trevor Cornejo
When supporters click that donate button on your website, there should be nothing that stops them from completing a donation. And yet, because of distractions or a clunky checkout experience, donors still abandon their carts.
This hands-on workshop will focus on all the features within Classy that create a seamless donation experience, including a top feature request: letting donors checkout on your actual website! Bring your laptops with you for this workshop — we’ll walk through each feature, including a section on adding custom code to provide a modal checkout.

Audrey Phillips
Manager, Classy Coaching
Classy

Scarlett Smith
Senior Customer Success Manager
Classy

Haeyoung Lee
Sr. Customer Enablement Manager
Classy

Emily Herrin
Classy Coach
Classy

Trevor Cornejo
Sr. Customer Success Manager
Classy
2:30 pm
2:30 pm - 3:00 pm EST (30mins)
Closing Session
Anna Rathmann